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Marantz.com

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In 1971, Superscope purchased 50 percent of the stock in Standard Radio Corporation (SRC) of Japan, which had been manufacturing various Marantz products for Superscope. It was the first time an American company had ever been allowed to hold a 50 percent stake in a Japanese public company. In March of 1975, SRC changed its name to Marantz Japan. Superscope continued to produce and assemble Marantz products in its U.S. plants and other Asian facilities.

Superscope Inc. reached its apex in the mid 1970s. In 1976, the company operated worldwide facilities totaling 1.25 million square feet in four countries. It grew internationally by establishing international distribution subsidiaries in France, Germany, the UK and merging its Japanese distribution subsidiaries into Marantz Sales Company.

Superscope Inc. completed the construction of a massive headquarters building in Chatsworth, Calif., spanning 13 1/2 acres. It consolidated its corporate offices, warehousing, and North American manufacturing in this one facility. At the time this building had the largest footprint of any building in Southern California. The manufacturing plant, employing hundreds of workers, produced Marantz amplifiers, Superscope stereo music systems, and Superscope speakers. The company initiated rigorous quality control procedures, invested in then state-of-the-art computer data and phone systems, focused on logistics efficiencies, and vertically integrated its marketing and publicity.

Superscope's annual report from 1976 boasts of the 600,000 sq. ft. building having 77 exit doors in its mile-long perimeter, 350,000 cubic yards of concrete, 18 miles of pipe, a 300,000 gallon water tank, and centrally controlled heating, air conditioning, fire sprinklers, and security alarms.

During this era, Superscope pursued a strategy of marketing Marantz has a premiere brand of quality consumer audio products, and Superscope consumer audio products as its budget line "made by Marantz." Naturally enough, the two brands became intertwined in consumers' minds. Superscope also manufactured Imperial speakers.

By the 1980s, because of fierce competition in the consumer audio marketplace, this industry giant was forced to sell off many of its assets, including its giant Chatsworth facility, which it then leased back for a time. The company then changed its name from Superscope Inc. to the Marantz Company. In 1987, Joseph Tushinsky retired as chairman upon the purchase of the Marantz Company by the Dynascan Corporation (today's Cobra Electronics Corp).

By 1990, Cobra had sold the Marantz brand to Philips Electronics. In the process, Philips negotiated an agreement so that Cobra continued to market Marantz Professional products in the United States. In 1993, an executive from Cobra created the new business entity of Superscope Technologies, and obtained the rights to the Superscope brand, as well as distribution rights for Marantz Professional products in the Americas."